P&G Fetes Pampers Premium Care Mothers

Procter & Gamble, the makers of Pampers Premium Care, a diaper that offers skin protection for babies, hosted winners of the Pampers Premium Care ‘5-star memorable moments’ contest to a one-day spa treatment in Lagos.

The event which took place at The Wheat Baker, Ikoyi, Lagos, began with a spa treatment for the mothers, makeovers by celebrity makeup artist, Banke Meshida, as well as family photo sessions and dinner in a high brow hotel in Lagos.

During dinner, the mothers were presented with photo albums from their previous family photo shoot sponsored by Pampers.

In his welcome address, Brand Manager, Baby & Oral Care, Procter & Gamble, Mr. Cletus Onyebuoha, appreciated the mothers for their support for the brand, and most especially, for giving the best diaper care to their babies.

He said: “Pampers Premium Care was introduced as a result of fresh insights by dermatologists that babies” skin requires extra special protection in the diaper area because their skin is subject to very specific demands, compared to the skin of older children or adults.  This is due to exposure from external irritants”.

While outlining the features of the diaper, Onyebuoha re-iterated that its five-star features make it a perfect diaper for skin that feels everything so intensely.

Onyebuoha stressed the company’s commitment to assisting mothers to help their babies have high quality skin protection, adding that by selecting a good quality diaper that offers high quality skin protection, mothers can nurture a most vital asset essential to babies’ experiences of the world around them and important to their unique and special bond.

Pampers Premium Care was launched into the Nigerian market last year.