22nd December, 2013
FUNSHO AROGUNDADE
Calabar Carnival, one of Nigeria’s cultural showpiece events, will be beamed to over 40 countries on the continent this December courtesy of Multichoice Nigeria.
P.M.NEWS learnt that MultiChoice will be screening the Carnival, considered the biggest multi-dimensional tourism and entertainment programme in West Africa, to DStv subscribers across the continent via the dedicated channel 199 from Thursday 26 to Tuesday 31 December.
John Ugbe, Managing Director, MultiChoice Nigeria, said that DStv is the place to be this festive season for non-stop entertainment.
He explained that DStv’s coverage of the showpiece event follows its long line of partnership with host communities to promote local initiatives with the underlining theme of exporting the best from Africa to the rest of the continent and beyond.
“We choose this festive season to remind Nigerians of their roots and to serenade them with some indigenous and special centrepiece events that are packaged to leave lasting memories in their hearts. Of course, our support for initiatives of this nature underline our commitment to the promotion of the best that Nigeria and indeed Africa, has to offer,” Ugbe said.
MCN boss added that a magazine-style package of the best moments from previous editions of the Calabar Carnival spiced with live coverage will be on the cards for the benefit of viewers on DStv Family, Compact, Compact Plus and Premium subscribers.
The Annual Calabar Festival, tagged “Africa’s Biggest Street Party”, is a month long celebration when the city plays host to the world, welcoming visitors to sample its culture and seasonal festivities.
It began with a tree lighting ceremony on the 30 November and will culminate with an interdenominational service on 1 January 2014.