From Lagos to Nairobi: DMS Carries the African Gaming Flag on the World Stage

Basiru Faruk’s growing international profile signals a new era of African representation in global esports

When PUBG Mobile chose Nairobi, Kenya as the host city for its Africa Cup Finals in September 2025, Nigerian gaming creator DMS was there — not as a spectator, but as a representative of Nigeria and Africa at one of the continent’s most prestigious esports events. It was a moment that symbolised the trajectory of a young man who began by saving his game wins as personal memories and has grown into one of Africa’s most recognised gaming ambassadors.

On the 14th of September 2025, DMS attended the PUBG Mobile Africa Cup (PMAC) Finals 2025 at Charter Hall, Nairobi. The event brought together gaming’s finest from across the African continent. His presence there was emblematic of a broader shift — African gamers are no longer on the periphery of global esports. They are at its centre.
But Nairobi was not the only international stage on which DMS has been represented. He was also invited to gaming engagements in Thailand and Egypt, extending his continental footprint into global conversations about esports and gaming content creation.

“Representing Nigeria and Africa at these events is not just an honour — it is a responsibility. I want every young gamer back home to see that there is a place for them on the world stage.” — Basiru Faruk, DMS

Faruk’s international profile grew organically from his digital presence. His accumulated following across YouTube, TikTok, and Facebook — totalling millions of followers and billions of impressions — gave him the platform credibility that event organisers and gaming brands look for when seeking African faces for global engagements.

The story of DMS at Nairobi is part of a larger story: the rising global recognition of African gaming talent. Nigeria, in particular, has increasingly asserted itself as a continental gaming powerhouse, with creators and competitive players earning spots in international conversations that were, until recently, dominated by creators from North America, Europe, and Asia.

DMS is not merely a participant in this shift. He is, in many ways, its most visible symbol — a creator who built his audience from the ground up, without shortcuts, and who now stands as proof that African gaming belongs on every stage, from the streets of Lagos to the Charter Hall in Nairobi and beyond.