Orijin wraps five-City Tour, prepares for Festive Season Finale

Orijin, Nigeria’s culture-forward beverage brand, has successfully concluded its five-city Orijinal Nite Tour, a nationwide celebration of heritage, culture, and nightlife.

The event, which made stops in Ibadan, Port Harcourt, Owerri, Abuja, and Lagos, brought together thousands of fun-seekers for nights filled with music, dance, games, and giveaways, reinforcing Orijin’s commitment to blending traditional roots with modern entertainment.

Each city witnessed a unique display of cultural pride, featuring traditional dancers, drumming, herb-infused Orijin cocktails, and nostalgic games such as Ayo, Ludo, and Draft. Top DJs, vibrant MCs, and live performances from local stars kept the energy high throughout the tour.

A major highlight of the tour was the raffle draw, which rewarded loyal fans with prizes including smart televisions, standing fans, and household essentials. In Owerri, first-time Orijin drinker Blessing was elated after winning a 50-inch TV.

“I never imagined I’d be going home with something this big,” she said. “Thank you, Orijin, for making this night unforgettable.”

In Lagos, another raffle winner, Olanrewaju Oladeji, expressed his excitement after winning a smart TV, calling it “a memorable part of the Orijinal experience.”

Speaking on the success of the tour, Dorcas Mashingil, Senior Brand Manager, Orijin, described the event as “a cultural movement.”

“With every stop across Nigeria, we showed how Orijin connects people to their roots while giving them unforgettable modern experiences,” she said.

Uchechukwu Onwudiwe, Head of Marketing, Mainstream Spirits and RTS, Guinness Nigeria, added that the initiative was designed to celebrate authenticity and unity.

“Through Orijinal Nite, we created a platform that not only entertains but also reinforces pride in our heritage. The response from consumers has been incredible,” he said.

As the festive season approaches, Orijin announced that it will extend the experience with new culturally rooted festivals and collaborations from October to December, promising even more vibrant celebrations that connect Nigerians to their heritage and community spirit.

The Orijinal Nite Tour, with its bold fusion of culture and nightlife, has cemented its place as one of Nigeria’s most exciting and authentic entertainment experiences.