Integrated Indigo clinches SABRE Africa Award for Lafarge campaign

Integrated Indigo Limited has reinforced its position as a leading marketing communications consultancy in Nigeria and across Africa, following its latest win at the 2026 Superior Achievement in Branding, Reputation and Engagement (SABRE) Awards held in South Africa.

The agency secured top honours in the Industrial/Manufacturing category for its ‘Women on Wheels’ campaign executed for Lafarge Africa Plc.

The initiative, which challenged gender stereotypes in the sector, also spotlighted Lafarge Africa’s commitment to promoting inclusion and empowering women through purposeful engagement.

The recognition adds to Indigo’s growing list of continental accolades, coming a year after it won in the same awards for its strategic communications work on Nigerian Breweries Plc’s Rights Issue.

Speaking on the achievement, Managing Director/Chief Executive Officer of Integrated Indigo, Bolaji Abimbola, attributed the success to a strong collaborative vision between the agency and its client.

According to him, the award underscores Indigo’s consistent focus on delivering campaigns that transcend conventional marketing by creating measurable social impact.

“We are delighted to receive this recognition for our ‘Women on Wheels’ campaign. It reflects our commitment to pushing bold ideas, building meaningful partnerships and delivering impactful solutions,” Abimbola said.

He noted that the honour serves as both validation of the agency’s work and motivation to continue driving innovation within the communications landscape.

Abimbola also commended the Indigo team for their creativity and dedication, describing the award as a collective achievement borne out of passion and resilience.

“This milestone belongs to every member of our team who contributed to the campaign’s success. We remain committed to delivering value and creating meaningful impact for our clients and the communities we serve,” he added.

The 2026 Africa SABRE Awards attracted over 500 entries, with more than 120 campaigns shortlisted across categories. Winners were selected by a panel of industry experts, recognising outstanding achievement in branding, reputation and engagement.

With the latest recognition, Integrated Indigo says it will continue to push boundaries in delivering innovative communication strategies that drive both business and societal value.