26th October, 2010
The Head of Department of Mass Communication, Wolex Polytechnic, Iyana-Ipaja, Lagos,Â Mr. Fatai Akinbola, has stressed the importance of the broadcast media in theÂ operation of the country’s democracy.
Speaking at a seminar organised by the Association of Mass Communication Students ofÂ the polytechnic, Mr. Akinbola explained that the media cannot operate in a vacuum,Â adding: ”the media gives to the society what the society gives to it. The media isÂ meant to educate, inform and entertain the public.”
According to him, the media gets everything that is information from the society andÂ gives it back in a way the society will be very proud of and be willing to know moreÂ about the country and every other thing.
A lecturer in the department, Mr. Femi Bamidele, also talked on the importance ofÂ broadcast media in Nigeria’s democracy, describing it as a means of gettingÂ information instantly.
”Broadcast media is an octopus and comprises radio, television and the internet.Â The media is very important. We communicate to live and live to communicate. TheÂ media is the blood that is running in every society or country. The media is transitÂ in nature,” he stated.
In his remarks, the President of AMCOS, Lawal Olalekan, said the topic: ‘The MediaÂ and Democracy in Nigeria’ was carefully selected as it came at a time ”when ourÂ country is about to conduct the voteâ€™s registration exercise and a general electionÂ that will lead to the transfer of power from one civilian administration toÂ another.”