N1.3bn fight night: Carter Efe, Portable deliver big impact (Total Breakdown)

The fight between Carter Efe and Portable was a big and exciting event. It reminded many people of famous boxing moments like the “Rumble in the Jungle” involving Muhammad Ali and George Foreman.

Fight promoter, Ezekiel Adamu was contacted after the fight and he gave insights into behind the scenes, economic and social impact of the battle between both celebrities.

According to him, the event had a major economic impact:

The total budget was about N1.3 billion

It created over 500 jobs, both directly and indirectly

The fight gained around 1 billion views worldwide across different platforms

It generated significant income from streaming and advertising

More than 200 international visitors came for the event

About N200 million was spent on flight tickets alone

Hotels around the venue also saw increased business

20 fighters came from countries like the UK, Spain, Ghana, Tanzania, South Africa, and Congo

Although the exact tax revenue for the government is not yet known, it is expected to be substantial.

Adamu believes boxing can greatly support Nigeria’s economy if properly developed. He pointed out that better government support is needed, especially in infrastructure. For example, they were unable to use the Onikan Stadium because it was booked for a political event.

Overall, the event showed that boxing has strong potential to become a major economic driver in Nigeria if given the right attention and investment.